In this GYDA Talks, Robert interviews Dixon Jones. Dixon Jones is a multi-award winning entrepreneur who has helped to build the Internet Marketing industry for over 20 years. He is currently an investor and CEO of Inlinks.net which is the first entity SEO toolset built from the ground up around its own Knowledge graphs and NLP algorithms.
He is best known in the industry for building up Majestic, the link intelligence search engine as marketing director from 2009 to 2018. In that time the company became a Deloitte Fast 50 company winning multiple awards including two Queens Awards for Enterprise. Whilst Dixon remains their Global Brand Ambassador, he has also diversified in 2018 to become involved in several new innovative ventures within and beyond the search industry, including Power 2 Me, which aims to bring personal energy harvesting the world.
His involvement in the Internet Marketing space began in earnest in 1999 when he co-founded the UK Search Agency Receptional, which he eventually sold in a management buyout. Even before that, Dixon succeeded in the original .com boom writing and selling Murder Mystery Games online.
Robert and Dixon discuss:
What Dixon is doing right now
Why is Entity SEO so important? Just another trend?
A start-up in the middle of a recession… what is the upside?
How to get traction
Fortune favours those that turn up
As agency ‘poacher’ turned gamekeeper’ are there secrets of success?
What do you need to do to grow an agency?
What separates the successes from the failures?
What would a ‘fit’ agency look like in 12 months?
Marketers can learn from agile developers
Dixon’s recommendations/pearls of wisdom, golden nuggets